AOA Posters
Anti-Ageism Poster Campaign
The Agency on Aging of South Central Connecticut, works directly with people in the elderly community and their reach extends to thousands of Americans. The term ‘Okay Boomer’ is a meme used by teenagers and young adults to dismiss or mock attitudes typically associated with Baby Boomers. The posters each feature a shoe style that was once considered to be dorky, but that hasnow been adopted by recent fashion trends for younger crowds and generations. To make a lasting impression, the AOASCC’s campaign takes a clear cut and to the point direction and applies bright and bold eye catching colors.